Hubspot workflows vs sequences. I want to leverage the a/b performance results but I found a possible way: - When creating a/b testing email marketing, on the performance option, you can create a static list from each one of the versions. Hubspot workflows vs sequences

 
 I want to leverage the a/b performance results but I found a possible way: - When creating a/b testing email marketing, on the performance option, you can create a static list from each one of the versionsHubspot workflows vs sequences HubSpot Custom Objects Consulting

Cookies help to provide a more personalized experience and relevant advertising for you, and web analytics for us. You can't automatically add them to a list of a workflow from a sequence. Criteria options might include: contact property, company property, deal property, list membership, form submission, email, page view, custom event, workflow status, and call-to-action. Sequence. Put it on autopilot 1 Assign incoming leads to sales reps 2 Change lead status based on behavior 3 Set lead score notifications 4 Assign follow up tasks (e. Hubspot offers two ways to automate the conversation with your audience - Sequences and WorkFlows. Here are three reasons to fall in love with HubSpot’s Workflows App. trigger when things happen to tasks to create actions and automation in other areas of HubSpot. In the dialog box, select and set the goal criteria. 1) right after the call / task has been completed or 2) 1 hour after the call / task has been completed. In the left panel, choose Start from scratch or select a pre-made sequence template. ; Communicate: click the dropdown menu to control the contacts, companies,. ai. Step 2: Select the video icon in the sequence editor. If you're reading this article, chances are you know. Check out HubSpot sequences vs. How to Differentiate HubSpot Workflows vs HubSpot Sequences? By. Have you changed anything in the past year about how you handle customer onboarding in HubSpot? Just in case you're still dealing with the problem, here are a few ideas I. In a nutshell, the lead status contact property tracks exactly where a lead is from the first moment they’re identified until they become an opportunity. HubSpot offers you to build a workflow from scratch. A lot of the manual steps can indeed be automated with workflows. HubSpot’s Workflows tool, for instance, provides three options for a starting condition: A form is submitted. In summary, this HubSpot workflows vs sequences comparison shows that both these email automation techniques serve different purposes in automating your marketing efforts. Pipedrive’s Workflow Automation in 2023 . You wouldn't be able to auto-enroll someone to a sequence. Cookies help to provide a more personalized experience and relevant advertising for you, and web analytics for us. 1. ; Classroom Training Schedule in-person training for a hands-on and personalized. Can be sent to Marketing Contacts only. Workflows. However, you can use its existing templates. Sequences Workflows Sequences. There is a contact property called Last sequence ended date,the date that the contact was last unenrolled from a sequence. For a more in-depth tutorial, download The Ultimate Guide to Email Marketing Automation & HubSpot Workflows. Our platform includes. Sendinblue (Brevo): Amazing price-to-performance ratio. Español; Português; Français; About HubSpot About Us; Contact Us; Customer Support; Log in Start free or get a. Incorporate shared data in HubSpot workflows. Workflows. I'd like to execute a sequence we've. Navigate to the Goals tab, than click Set goal. In just one click, HubSpot's VoIP (Voice over IP) software connects you to your prospects and customers. 1:55 PM: Q&A: Christina will be ready to answer all of your questions, so come ready! Organizers. Hubspot onboarding, sequences and workflows. B2B Email Template That Gets an 80% Response Rate in 24 Hours. Workflows. Used by sales teams to establish a connection with a lead through a series of follow-ups. Sequences, on the other hand, function best when used towards the bottom of the funnel once a lead becomes SQL. Automated sequences are much easier to use and maintain, but workflows are more flexible. It's free to sign up and bid on jobs. png file that looks something like this. Can I combine these together and send one Sequence or on. HubSpot workflows vs sequences: When to use each. Let’s check out the differences between Hubspot automation workflows vs. Click the Manage tab on the top left. Navigate to the Articles tab. How Sales Sequences Work. Automated sales email sequences; Workflows (HubSpot’s automation engine) e-Signature (limited to 10 signatures per user per month) Product library and quotes; 1:1 video creation; Sales analytics (pre-built reporting on all kinds of different sales metrics) Custom reporting (up to 20 custom reports)See what's happening at HubSpot on our awesome blog. Please note that "LinkedIn" and "LinkedIn Ads" are different integrations and are not needed here. Connect a new domain. One of the biggest limitations of both the Free and all Starter plans of HubSpot is the lack of email sequences and the Workflows feature. Hubspot. Closing deals on qualified leads. HubSpot for SAAS; HubSpot for Non-Profits; BOOK AUDIT REQUEST CONSULTATION. Specific characteristics of your strategy would influence your sequences, such as your ideal customer profile, target market, and sales process. . If you want to personalize this email or send a different email based on a record property, using if/then branches: Tickets. HubSpot Workflows vs. . Templates. You don't need to waste time training your team on new sales software. Looking towards 2023, hubspot marketing hub pricing automation technology is leading the way. ” Knowing which one to use and when can be tricky at first, so here are the primary use cases for each one: HubSpot Sequences are great for: 1-on-1 communication; Only needing to know upfront metrics like whether someone opened/replied backWorkflows are usually comprised of automated emails and there are no limits to the number of emails you add to a workflow. In the left panel, click Delay. In this video, we explain the differences between a Workflow and Sequence in HubSpot. HubSpot Workflow vs. Finally, you can also win back old customers by keeping in constant contact with them. Asia-Pacific’s #1 HubSpot focused podcast. The design in Workflows is such that you would see the name of the folder if you were looking at that folder and its contents. We usually use the standard workflow, which we’ve found works for most of our use cases. For example, if you want to standardise contact’s names, the workflow can automatically capitalise letters in a name. Or, learn how to create a new workflow. HUBSPOT LINKEDIN INTEGRATION; HUBSPOT WORKFLOWS VS SEQUENCES; INBOUND MARKETING AGENCY; INDUSTRIES. While these terms are often used interchangeably, there are many differences between sequence and workflow in HubSpot. After deal creation, you can automatically create the ticket record and trigger the email send. In the upper-right corner, click Create email. Professor Opt-in: Home Shopping Cart. Workflows: A Comprehensive Comparison In this blog post, we explore the key differences between HubSpot Sequences and Workflows. *. The biggest difference between HubSpot Sequences and Workflows is that HubSpot Sequences are a sales tool and HubSpot Workflows are a marketing tool. How each tool plays a unique role in your marketing. Different types of HubSpot subscriptions have different features. Good use-cases tend to be event-based. The sequence editor will open up and see a blank canvas. HubSpot offers a free plan for basic CRM needs while Salesforce does not. Sequences. HubSpot is the only system you require to link your information, team, and customers. Type of Emails. Each system has its own capabilities, and is intended to serve a different purpose. Click on the “Add email” button to add an email to your sequence. - Sales sequences with task reminders for those who are unenrolled, but failed to register for your event. Specifically, you won’t be able to automatically trigger Cold Sales Emails, or start a Sequence for a contact, in an automated way. You can access the sequences tool if you have a Sales Hub Professional or Enterprise user or Service. HubSpot offers you to build a workflow from scratch. HubSpot Tutorial Summaries. Click the export button and when the dialogue box pops up, enter your email and then hit the blue "Export and send email" button. You can't automatically add them to a list of a workflow from a sequence. We help you Grow! 3 & Four will help you leverage the full potential of HubSpot for your business so you can focus on the most important part – Growth!Welcome to Episode 110 of HubShots! Asia-Pacific’s #1 HubSpot focused podcast This episode we chat about Inbound 2018, the Sydney HubSpot User Group, XML Sitemaps in HubSpot, forcing SSL in HubSpot,It's the option that I didn't want to go through. It will allow you to send a series of email templates to your contacts. In the left-hand sidebar, click Sequences. Workflows : Les workflows sont parfaits pour envoyer des e-mails par lots plus importants à des clients potentiels dans la phase d' attraction de votre cycle inbound. In the workflow editor, click Set up triggers. Landing Pages. In the left panel, select Start from scratch or select a pre-made sequence template. To further customize the email, click the email tool link at the top of the panel. the workflow I have set up has the contact being added to two sequences one after another. HubSpot records tracked email opens and clicks in the activity feed and on the record's timeline. Use the if/than branching to select different emails to. The starting condition for any workflow could be to manually or automatically enroll contacts. I'd like to execute a sequence we've. At $1,200 a month for 10 users, it offers conversation intelligence, playbooks and goals to optimize growth performance. is not member of list: any record not included in the selected list will be added to the new list. HubSpot’s sales automation tools work seamlessly with Gmail, Google Workspace, Outlook, and Office 365 for Windows. Its unified CRM suite has marketing, CRM & Sales, and Service bays. Campaign functionality has come a long way but when utlizing ABM approaches, we often have our sales teams run "sales outreach campaigns" through Sequences. Sequences have a maximum of 5 automated emails per sequence, but you could have additional manual emails, tasks, and call tasks. How each tool plays a unique role in your marketing. Your current technology stack, and how it integrates with HubSpot. BOOK CONSULTATION. They both feature automation tasks. I'd like to execute a sequence we've. You can convert them to IPv6 format using an online tool like this one. If I want to A/B test emails as part of my nurture/promotion workflows, I should be able to. Learning and utilizing email templates and sequences increases prospecting. ; In the left panel, select When an event occurs or. In the workflow editor, click the + plus icon. Set how long the delay will last by using the Days, Hours, and Minutes fields. You can create up to 10 unique webhook events. In your HubSpot account, go to Automation > Sequences. Hey ! This is super interesting problem, and it's very common from companies we talk to (we obsess over customer onboarding). Sequences - What's the Difference. Trigger a sequence to enroll or unenroll automatically (Sales & Service Professional) Currently 'In development', this will provide the ability to automatically trigger a sequence, or set criteria for unenrollment on an indvidual sequence. Cookies help to provide a more personalized experience and relevant advertising for you, and web analytics for us. ”. Or, learn how to create a new workflow. Comparing Workflows and Sequences: Deciding the Optimal Method for Your Email Campaigns 📧 When faced with a multitude of tools and platforms, it becomes vital to evaluate which. In the workflow editor, click the plus icon + to add a workflow action. Visual Editing. Click the name of an existing workflow or create a new contact-based workflow. Giving customers a clear view of “what’s next” with a success plan. In the top left, click the pencil icon and enter a name for the list. This is intended behavior in HubSpot. In the upper right, click Create list. In contrast, HubSpot Sequence is designed for sales reps to automate personalized emails to nurture leads and move them toward a sale. Hubspot Workflows vs. Enter your sequence’s name and click the “Create” button. that will change lead scores based on their activities, such as link clicks and website visits. While this information can be. What is a HubSpot workflow? As we mentioned already, a HubSpot workflow is a set of actions that run automatically based on a certain trigger. , interest area) Establish new customer welcome sequences 6 . This would then alert you to add them to a workflow or a list. Hi Rob, You could create a task at the end of a sequence so that you could check manually. Below you’ll find a quick overview of. Workflows. One of the key differences between workflows and sequences in HubSpot is how they are triggered. For example, IF a battery lead comes in THEN send them. paid plan. By meeting prospects in the right place, at the right time, JBA turns paid ads from a. 11. But while using sequences, you need to send emails from your connected inbox. Payments or Invoices. Here's the summary of the difference between marketing email and sales email in HubSpot. Recently after the introduction of Custom Objects in HubSpot, Sales Enterprise became more lucrative. How to Use Hubspot Workflows and Sequences to Align Sales and Marketing. In the marketing sphere, Workflows are a key tool for sending automated marketing emails. Select Next in the top right hand corner. We have chosen the 58 best features of HubSpot that can help you in creating better and stronger customer relations. The short answer is Sequences are for Sales and Workflows are for Marketing. Sequences and marketing emails behave differently. ” Knowing which one to use and when can be tricky at first, so here are the primary use cases for each one: HubSpot Sequences are great for: 1-on-1 communication; Only needing to know upfront metrics like whether someone opened/replied back Workflows are usually comprised of automated emails and there are no limits to the number of emails you add to a workflow. HubSpot Sequences are designed to help you manage your email follow-ups and stay engaged with your contacts. Example 9: Format your data. We will also create custom objects where needed, fields and properties, and manage the customization. Sequences. As you create each email, be sure to associate it with your campaign. If the campaign was created from a template, in the upper right, click. Learn more about AND vs OR logic. Select "Export. For example, you can add actions to send emails, create new records, manage your contacts' subscriptions, and more. Sequences are available to Sales Hub, Service Hub Enterprise, or Professional subscribers, while workflows require a Marketing Hub Professional or Enterprise. HubSpot also has a similar feature called “Workflows. Understanding HubSpot Workflows. Proceed to select the type of workflow you want to create. We want to send an email using a sequence to our contacts. Sequences vs. Here's what it looks like. But, to fully understand the differences between HubSpot’s workflows and sequences, let’s compare them in the specific areas where there is a clear distinction. Sign up for a free demo and join the fun! Streamline processes, deliver personalized content, and automate your inbound strategy with HubSpot Academy’s Workflows in HubSpot lesson!I'd like to be able to use a hubspot workflow to enroll (and trigger) a contact into a sequence in the CRM. Sequences. Workflows können dann basierend auf den Aktionen des Leads in andere Workflows übergehen und sind somit (anders als Sequenzen) das Tool schlechthin wenn es um Kontakt-Segementierung geht. Designed to automate sales and account management communications; Limited send volume per day (check limits by HubSpot plan here) Unenrolls contacts after a desired action; Contacts can be enrolled in bulk (50 at a time) or via HubSpot Workflows (daily limit applies)To unenroll contacts from a sequence with a workflow: In your HubSpot account, navigate to Automation > Workflows. 1. MakeWebBetter. Professional. Short A: Could be one of a couple of things. Triggers for HubSpot sequences: Sequences are typically triggered by manual enrollment by a sales representative, or any user with a Sales Pro seat. Vous pouvez déclencher des e-mails en fonction de l'intérêt initial qu'ils portent à votre entreprise (par exemple, s'ils ont téléchargé un livre blanc) et entretenir ces. On the next page, select properties (columns) that will be exported and click Next. Free HubSpot CRM. A HubSpot workflow is an automated process of organizing the steps needed to carry out a task or campaign in HubSpot. HubSpot. After deal creation, you can automatically create the ticket record and trigger the email send. Get an egg timer, and set the timer on a countdown for 20 minutes, 30 minutes, or 45 minutes, depending on how much time you scheduled for the call. One of the most important things to g. All IP addresses are in IPv4 format. There are two types of logic for multiple list filters, workflow enrollment triggers, and report filters: . To edit an existing workflow, hover over the workflow, then click Edit. Sequence. HubSpot sequences are your tool!Curious? Here’s what this video. HubSpot Sequences offers an alternative to Workflows that use HubSpot Lists. Zapier is the leader in no-code automation—integrating with 6,000+ apps from partners like Google, Salesforce. But, to fully understand the differences between HubSpot’s workflows and sequences, let’s compare them in the specific areas where there is a clear distinction. Test the sequence. You can also run email sequences, SMS marketing, site messaging,. MakeWebBetter. On the workflow details page, click the Action logs tab or the Enrollment history tab. g. A task will be created for each selected record. Comparing Workflows and Sequences: Deciding the Optimal Method for Your Email Campaigns 📧 When faced with a multitude of tools and platforms, it becomes vital to evaluate which. To edit an existing workflow, hover over. Depending on your account’s subscriptions, you can use different tools for automation, such as: Forms or marketing emails. The two primary automation are Workf. Step 1: In your HubSpot account, select the Sequence at the top. Workflows solve countless headaches and frustrating manual processes for marketing, sales, and customer success teams with just a bit of help from. We’ll cover: Show more Show moreCommunity Blogs Knowledge Base right Sales Tools right Sequences right Create and edit sequences Create and edit sequences Last updated: October 24, 2023. I'd like to be able to use a hubspot workflow to enroll (and trigger) a contact into a sequence in the CRM. Then use those as checks (if/then) in my. I want to create one where they get the next ema. In the actions panel, select Unenroll from sequence . Enter your sequence’s name and click the “Create” button. What you need to remember when making Lists and Workflows in HubSpot. Good luck! With this update, you can now time your workflow actions to execute as soon as your contact takes an important action. HubSpot, a market-leading CRM, sales, and marketing tool, provides an extensive list of features categorized under marketing, sales, services, operation, and CMS hubs. Workflows. It helps them optimize their operations, enhance fundraising, and magnify engagement through features like CRM, event management, blogging, etc. I'd like to be able to use a hubspot workflow to enroll (and trigger) a contact into a sequence in the CRM. 3. Workflows and Sequences cater to different organizational goals. The email reply will also be logged on the CRM record. " What it does is create an obvious marker for where you want your sales rep or other sender to personalize an email from a template or sequence. HubSpot workflows can integrate with Regie. Use the workflows tool to take your automation to the next level. When reviewing your workflow history, you may see that an action was skipped to prevent an infinite loop. Instead, Sequences and Workflows should be used in tandem for different types of leads, to maximize the value of your email lists and effectively drive conversions. Click the name of an existing workflow, or create a new workflow by clicking Create workflow. Using the search box, find and choose QuickBooks Online Integration. In your HubSpot account, navigate to Automation > Workflows. To edit an existing workflow, hover over the workflow, then click Edit. Note: The prices listed above are for monthly billing amounts—discounts may be available for subscribers who opt to be billed upfront annually. Our platform includes. Q: Workflow not recognizing YES branch (contact replies to email). Hubspot Workflows Vs Sequences. With Sequences the goal is to automate a one-on-one relationship between a sales rep and a prospect . Find Automation > Sequences under Automation in your HubSpot account. For better support coverage and responsiveness, Zoho customers will pay 20-25% of their annual contract. take action like making edits to tasks that have been created by users or through other means of automation (workflows + sequences) This would allow us to assign or reassign tasks, edit other task properties, and even delete/complete tasks, all based. ; Academy Certification Courses A collection of lessons and practical exercises leading to an industry-recognized certification in HubSpot’s tools or strategy. Think of workflows as one-to-many communication. Hubspot is a powerful tool for automation. Cookies help to provide a more personalized experience and relevant advertising for you, and web analytics for us. It's free to sign up and bid on jobs. workflow HubSpot features, we can see that sequences have more functionality when it comes to email automation. Workflows. Now, without any further discussions, let's scroll down to understand the key differences between HubSpot Workflow and HubSpot Sequences. Sequences and workflows. You can also use workflow actions from. Leverage the power of workflows,. Go to Contacts => Lists. Delivering the right marketing message to your leads across channels can be time-consuming and difficult to execute as your business grows. ; By default, records will. Ticket and deal pipeline and stages. Sales Email. . I'd like to execute a sequence we've. In the upper right, click Create workflow button and choose From scratch option. What I meant was have 5 workflows named "Workflow Monday" "Workflow Tuesday" and so on until Friday for whichever day you enroll them. Cookies help to provide a more personalized experience and relevant advertising for you, and web analytics for us. The two primary automation are Workf. Ich hoffe das hilft Dir weiter. Thank you for reaching out. What are EngageBay and HubSpot CRM? EngageBay is an all-in-one CRM with a suite of tools to help your business acquire, engage, nurture, and convert leads into customers. Designed to automate sales and account management communications; Limited send volume per day (check limits by HubSpot plan here) Unenrolls contacts after a desired action; Contacts can be enrolled in bulk (50 at a time) or via HubSpot Workflows (daily limit applies) To unenroll contacts from a sequence with a workflow: In your HubSpot account, navigate to Automation > Workflows. Workflows: When to use each tool When you select a sequence, you’ll then have the opportunity to customize the timing and the content of the individual steps in the flow. In the sequences table, click the name of the sequence. With workflows in the realm of Sales and Service, the goal is to automate processes and reduce admin for your sales reps. Hey enrolling and unenrolling in sequences is actually a workflow action you can use. That sequence will ask them to update their contact information (email, first and last name, title, and a dropdown about their role). The size & complexity of your organization. However, I cannot seem to create an automation flow. The selected record will be unenrolled. Click the + plus icon to add a new action. Up to 1,000 fully customizable workflows for 300 teams, with the ability to leverage behavioral events and predictive lead scoring, and trigger sequences. Step 3: Click on the New Video option in the dialog box, and select from the following: Now that we are thoroughly familiar with the process of inserting a video, let's check out the benefits of using videos in sequence. Not sure if this is just a 'me' thing but any tips to improve workflow are appreciated. Add a branch to your workflow. Reply Professional Service Tickets. 5. HubSpot workflows vs. Being sent through your Connected Email ID e. Trigger a sequence to enroll or unenroll automatically (Sales & Service Professional) Currently 'In development', this will provide the ability to automatically trigger a sequence, or set criteria for unenrollment on an indvidual sequence. It can also convince new prospects to commit to buying from your company. Click the name of a workflow. Manage projects within HubSpot UI by creating custom objects for projects and managing that in the pipeline. Meta discriptaion Looking towards 2023, hubspot marketing hub pricing automation technology is leading the way. HubSpot lacks form customization with partial HTML/CSS/JS coding. Now that you have a solid grasp of drip marketing and its. HubSpot provides a free email signature generator that helps users create persuasive and attractive email signatures, without any coding, within no time. Click the Delay type dropdown menu and select Set amount of time. Marketing actions in workflows, such as Send email and Add to or Remove from ads audiences. With these two features, collaborating on workflows with your team is. The send limit set by Sequences protects you from hitting your inbox's send limits, but if you want to avoid hitting the limit set by sequences, here are a few tips: Personalize at least the first email of every sequence. Discussion Topics Ab Bulk Mailer | Acelle Mail | Autofunnels | Automated Email System | Autoresponder Madness | Aweber Affiliate | Aweber Autoresponder | Aweber Free Plan | Aweber Landing Page | Aweber Pricing | B2b Email List | B2b Mail | B2b Newsletter | Best Autoresponder | Best Days To Send Emails | Best. Marketing Email. There are common templates for both that solve for most common uses. The selected user/sender must have a paid Enterprise Sales or Service Hub seat. It’s. In your HubSpot account, navigate to Automation > Workflows . . For example, HubSpot Workflows are a marketing tool, whereas HubSpot Sequences are a sales tool. Pick a shortcut you will easily remember, and click Save. In the dialog box, click Yes. HubSpot was founded in 2006 as a result of a simple observation: people have transformed how they live, work, shop, and buy, but businesses have not adapted. A smart list is triggered. Improve your team’s efficiency by automating business processes in HubSpot. The rule is simply: if THIS happens THEN do this. Good luck!Wait too long, you potentially miss an opportunity to engage. Longer A:-1- You're 'testing' your Workflow and the delays aren't working. Hi @AVasileiou,. For example, HubSpot Workflows are a marketing tool, whereas HubSpot Sequences are a sales tool. No automated sales or email marketing sequences or any other type of automation. To turn a workflow on: In the upper right of the workflow editor, click Review and publish. . They're the brains behind automating marketing tasks based on. Our platform includes. Being sent on your behalf via HubSpot Marketing Server or IPs. If you're reading this article, chances are you know how. Choose the checkbox next to the name of the contact you wish to enroll in the right panel. ai. The team is collaborative, knowledgeable, and. In short, JBA is a digital advertising strategy where you tailor your ad targeting and ad creation to align with the buyer’s journey. Hover over an article, then click the More dropdown menu and select Archive. I'd like to see a way to find all workflows that enroll contacts in a specific sequence. This is set automatically by HubSpot based on the date/time set for an activity when it's logged on the record only when the Contact owner property has a value. To get the most out of HubSpot’s sequences, ensure your sequences are programmed around the specific action you’re trying to get. HubSpot email signature generator is an impressive tool for creating comprehensive email signatures that include all the essential elements. Using a workflow I store the costum objects information in dedicated properties on the contact. Key Differences Between HubSpot Sequences vs. HubSpot Workflow vs. Manage and track payments from clients within Hubspot. In the top left of the workflow editor, click Details. Within this CRM platform, there are different tools for different automation. WhatsApp. Allow more sophisticated filtering criteria in Lists and Workflows, based entirely on Sequences data and. While both are great for different purposes and can be used interchangeably depending on your needs, here is. Workflow automation in HubSpot. From gaining complete control to sync tons of user data with total. Another way round might be to create a workflow, with an enrollmen. HubSpot vs. HubSpot offers both Sequences and Workflows as part of its marketing and sales automation tools, but they serve slightly different purposes. Something akin to the "used in" feature for object JavaScript must be installed and enabled to use these boards. There needs to be an option in Workflows that allows for the assigned Contact Owner's HubSpot Signature to populate to Email Templates and Templates in Sequences triggered by the Workflow. Lead Love is a now HubSpot Platinum partner 🥳 Here’s how this benefits our clients: 1) We have access to preview and plan for product releases before they’re released to the public 2) We. You might find yourself switching backward and forward between various systems, and even worse losing data in the process. Click the Settings and notifications tab. Tip #1: Make a Good First ImpressionHere are the steps: Log into your HubSpot account and click on Marketing > Email > Sequences. Although we do use workflows as described, and they work great, and Hubspot is great for those, not every situation is going to benefit from a workflow- because the variables are either too messy or too many to manage that way. An 'Enroll in sequence' action and an `Unenroll from sequence` action.